App Store Connect Help
Win-back eligibility report
The Win-back eligibility report includes the total aggregated count of subscriptions in a churned state as of the reporting date. The data in the report can be used to estimate the number of users eligible for a win-back offer.
Report Field |
Data Type |
Notes |
---|---|---|
App Name |
String |
Title of your subscription’s parent app. |
App Apple ID |
BigInt |
Apple ID of your subscription’s parent app. |
Subscription Name |
String |
Title of your subscription. |
Subscription Apple ID |
BigInt |
Apple ID of your subscription. |
Subscription Group ID |
BigInt |
Your subscription’s Group ID (formerly Family ID). |
Standard Subscription Duration |
Int |
Duration of the standard subscription: 7 Days, 1 Month, 2 Months, 3 Months, 6 Months, or 1 Year. |
Paid Subscription Tenure |
Int |
Number of months of paid service accumalated prior to cancelation, rounded down to the nearest month. |
Time Since Last Subscribed |
Int |
Number of months since the susbcription churned, rounded down to the nearest month. |
Has Previously Redeemed Win-Back Offer |
String |
Indicates if the user has perviously redeemed a win-back offer. Values in this field appear as Yes or <blank>. |
Time Since Last Win-Back Offer |
Int |
Number of months since the last win-back offer, rounded down to the nearest month. |
Territory |
String |
Two-character ISO country code indicating the App Store country or region for the purchase. |
Churned Subscription Count |
Int |
Number of subscriptions in the churned state. Individual rows will appear only if there are 5 or more churned subscriptions. |