Guideline 4.3 - Design. We noticed that your app provides the same feature set as other apps submitted to the App Store; it simply varies in content or language, which is considered a form of spam.

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Created Mar ’22

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Hello everyone, First of all I want to mention that I'm new to Apple Developer Forums and this is my first attempt to publish an app in AppStore. I registered as Apple Developer Program as Individual. I made an app for small company. The app works like an online shop where company's customers can place orders for company's goods. So I submitted the app and it was rejected for spam issues. I tried to get some information what I can about it. They suggested me to ask on the forum about the membership. Should I try to use Apple Developer Program as an Organization? Or maybe (I find my app unique because it differs from competitive market apps) should I resubmit my app? Can I do it without making any changes in version? I also tried to appeal from their decision but I they respnsed that the original rejection feedback was valid. Additionally I want to add that this is my first iOS app ever, the only one that was submitted on my account.

Thank you all for help!

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Answer 1

Claude31 OP

Mar ’22

Changing from individual to Organisation will not solve the spam issue.

The app works like an online shop where company's customers can place orders for company's goods

There are effectively a lot of such apps.

have you identified unique features in your app that set it apart from all others ? Have you looked at some other apps ?

But at the end, I would fear that Appstore feels already overcrowded in this space and wants to limit now the number of new apps…

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Answer 2

CryptokLLC OP

Jun ’23

Should not matter. Businesses want apps these days over websites!

If you have 200 small business clothing stores and their app all does essentially the same thing, what sets each apart is it is the businesses app!

Businesses want apps for loyalty programs, coupons, online ordering and most importantly to SET their business apart.

Theres what 300+ versions of Solitaire... If I wanted to make a streaming video app like netflix I SHOULD be afforded the opportunity to ENTER the FREE MARKET not be gated by the most infamous proprietary company in the world...

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