ATT

hi,

In the Apple documentation, it says we can still track the customers who do not consent on ATT if we are just using the first party data.

Could you please elaborate on first party and third-party data from IOS perspective?

We referred to following documentation from Apple. https://www.apple.com/privacy/docs/Mobile_Advertising_and_the_Impact_of_Apples_App_Tracking_Transparency_Policy_April_2022.pdf

And as we are just using our customer data and are not using any external data, can we go ahead and track our customers traffic?

Thank you

ATT
 
 
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